Do you recall the last time you were actually active on LinkedIn?
(I don’t mean accepting a connection request from a coworker or tweaking your profile 
)
)
No matter how you view the platform, your activity on LinkedIn directly impacts your company’s revenue stream...for better or worse.
In fact, studies show that 80% of B2B leads come from LinkedIn. So basically, if you’re not active on LinkedIn, you’re missing 80% of your leads.
Let that sink in for a moment.
I’ll take it a step further: 94% of B2B marketers use LinkedIn to distribute content.
And on average, 46% of social media traffic coming to B2B company sites is from LinkedIn.
Boring (but alarming) numbers aside, you have to be asking yourself: “am I using LinkedIn to its full potential?”
Regardless of your answer, you will now.
Introducing DigitalMarketer’s “10-Point LinkedIn Audit”!
Let’s face it: There’s a big difference between just being on LinkedIn and actually using it as a tool to grow your company.
Social selling’s premier platform can be used for so many things beyond just hosting your resume:
- Building Trust Amongst Your Peers Finding Jobs and Hiring Great People
- Generating Leads
- Kickstarting Partnerships
- Building Your Brand
- Obtaining Industry Knowledge
- Consuming and Creating Content
- Getting Support From Peers Within Your Industry Networking
With this tool, you'll...
- Learn the 10-step formula for building an "All-Star" level LinkedIn profile that will have new prospects ringing your phone off the hook.
- Follow the steps in this checklist to turn your LinkedIn profile into a brand building, lead generating machine!
- Determine your progress and see how your profile stacks up against the best on the platform.
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